Turn a weak HelloPeter profile into a trusted one.

HelloPeter is South Africa's dominant consumer review and complaint platform. For a large share of South African consumers, it's the default place to praise a business, and especially the default place to complain about one, before deciding whether to trust it with their money. A business that ignores HelloPeter is often invisible to exactly the buyers doing the most careful research.

What sets HelloPeter apart from a straightforward star-review site is its Trust Index score, which is influenced heavily by how quickly and how well a business responds to and resolves complaints — not just by the star rating itself. That makes it a hybrid: part Trustpilot-style review platform, part complaint-resolution board, with responsiveness carrying real weight. HelloPeter reputation management means treating both halves of that seriously.

Why the HelloPeter Trust Index behaves differently from a star rating

HelloPeter displays a star rating like most review platforms, but the Trust Index score layered on top is where responsiveness shows up. A business that replies to complaints quickly and works them toward resolution is treated differently from one that lets complaints sit unanswered, even if the raw star average looks similar on paper.

Complaints on HelloPeter are public by default, and so are the business's replies (or lack of them). A South African consumer researching a purchase can see not just what went wrong, but whether the business showed up and fixed it. An unanswered complaint sitting for weeks reads as a business that doesn't care, and that impression compounds with every review that follows it.

Because HelloPeter is regional, the businesses that lean on it hardest are the ones serving the South African market specifically — it doesn't carry the same international review volume as Trustpilot or Google, so each individual review and each complaint response carries more visible weight in a smaller pool.