Your employer brand is decided before the interview — on Glassdoor and Indeed.
Candidates read your reviews before they apply. A weak rating quietly shrinks and worsens your applicant pool — raising time-to-fill and cost-per-hire on platforms you’re often already paying to post jobs on. Employer reputation management fixes that the only way that lasts: a genuinely better employee experience, professional responses, and authentic feedback — never faked reviews.
Where employer reputation is won or lost
Glassdoor
Review-first: the overall rating, CEO approval, and "% would recommend" that candidates read before applying — and that you cannot simply delete.
Glassdoor reputation managementIndeed
Company reviews sitting right next to your live job postings on the largest job board, directly shaping who applies.
Indeed reputation managementCandidates increasingly search your company name — Google reviews and the knowledge panel shape first impressions before they reach any job board.
Google reputation managementWhy you can’t just delete a bad employee review
Unlike a spammy customer review, a genuine employee review is protected by the platform — Glassdoor and Indeed will not remove a review simply because the employer dislikes it. Companies that have tried to game, coerce, or fake their way to a better rating have repeatedly ended up with a worse public problem than the rating they started with. The only durable lever is the real employee experience, plus how professionally you respond and how consistently authentic feedback comes in.
The compounding cost of a weak rating
A low employer rating doesn’t just look bad — it measurably reduces how many qualified people apply, and it does so continuously, next to every job you post. That raises cost-per-hire and slows every open role. A stronger employer brand works the other way: it makes the people you want more willing to raise their hand, which is why employer reputation is a recruiting-cost lever, not a vanity metric.
What we do for employer reputation
Authentic employee feedback
Encouraging genuine current and former employees to share honest reviews — never coerced, never incentivized, never gated to only happy staff.
Response management
Professional, on-brand responses to reviews that show candidates a company that listens, without disclosing anyone’s identity or getting defensive.
Monitoring & reporting
New reviews and rating changes across Glassdoor, Indeed, and Google get seen and handled in days — with visibility into what’s moving.
Frequently asked questions
Turn your employer brand into a recruiting advantage.
We’ll audit how your company looks to candidates across Glassdoor, Indeed, and Google — then show you exactly what to fix first.