Keyword Density & Readability Checker

This tool takes a block of page content and, optionally, a target keyword or phrase, and returns word count, character count, sentence count, average sentence length, reading time, and — if you gave it a keyword — exactly how many times that phrase appears and what share of the total word count it makes up. It also surfaces the words you repeat most often, including ones you didn't set out to target.

It's built for anyone about to publish a page or reviewing one that's already live: a local service business owner writing their own service pages, someone checking copy a freelancer or agency delivered, or anyone auditing an older page that isn't performing. Running a draft through it before it goes live catches two opposite problems at once — content that's too thin to say much about anything, and content that repeats a phrase so often it reads unnatural.

Neither problem is really about hitting a specific density number. It's about writing a page that reads naturally to a person while still being unambiguous about what it's actually about — the numbers here are a sanity check for that, not a target to optimize toward.

How to use this tool

1. If you're checking how well a page targets a specific phrase, type that keyword or phrase into the target keyword field — this step is optional if you just want general stats.
2. Paste your full page content — headings, body copy, everything — into the page content box.
3. Check the word count, sentence count, and average words per sentence to judge whether the page has enough substance and whether the sentences are readable.
4. If you entered a keyword, look at its density percentage and raw count. Under roughly 2-3% is a reasonable range for most pages; higher than that is worth a second look.
5. Scan the most repeated words list for anything that shows up far more than the rest — that's often an unintentional repetition rather than a deliberate one.
6. Edit your copy outside the tool, then paste the revised version back in to confirm the numbers moved the way you expected.

What word count and reading time actually tell you

A very low word count usually means a page doesn't say enough to be useful — to a reader or to a search engine trying to figure out what it covers. There's no fixed minimum that applies to every page, but if a competing page on the same topic runs several hundred words longer than yours, that's worth noticing. Reading time is really just word count restated in a more human unit — useful mainly as a quick gut check on whether a page feels thin before you dig into the content itself.